At Loaf Adventures (“Loaf”, “we”, “us”), we use cookies and similar technologies on our website (loaf.so) to make it work smoothly, measure performance, and improve your experience.

This policy explains what cookies are, which ones we use, and how you can control them.

1. What are cookies?

Cookies are small text files stored on your device when you visit a website. They let us remember your actions and preferences (like login or language), measure traffic, and sometimes deliver ads more relevant to you.

We also use similar technologies like pixels, tags, and scripts (collectively called “cookies” here).

2. Types of cookies we use

a) Strictly necessary cookies

• Required for the site to function (e.g. checkout, booking forms, site security).

• These cannot be switched off.

b) Performance & analytics cookies

• Help us understand how visitors use the site (e.g. Google Analytics).

• We use this to improve design, content, and usability.

c) Functional cookies

• Remember your preferences (e.g. form auto-fill, language).

d) Advertising & social media cookies

• Set by us or partners (e.g. Meta/Facebook Pixel, Google Ads, ManyChat).

• Help us measure campaigns, build “lookalike audiences,” and show you relevant content on other platforms.

3. Cookies we place

Here are examples of the cookies you may see:

• Klaviyo (onsite tracking for email signups & flows)

• Meta Pixel (ads optimisation, retargeting)

• Google Analytics (site usage & performance)

• Stripe (payment security & fraud prevention)

• ManyChat (if you interact with athlete social flows)

4. How we use cookies

We use cookies to:

• Operate booking/application forms and payments securely.

• Analyse traffic to understand which trips/content are most engaging.

• Run and improve our marketing campaigns.

• Build a smooth guest journey from Instagram → trip page → booking.

5. Managing cookies

When you first visit loaf.so, you’ll see a cookie banner. You can:

• Accept all cookies

• Reject non-essential cookies

• Customise settings

You can also manage cookies anytime in your browser settings:

• Chrome: Settings → Privacy and security → Cookies

• Safari: Preferences → Privacy

• Firefox: Options → Privacy & Security

If you disable some cookies, parts of the site (like checkout) may not work properly.

6. Updates

We may update this Cookie Policy if our use of cookies changes. The “Last updated” date shows the latest version.

7. Contact

Questions? Email privacy@loaf.so.